2024, Vol. 7, Issue 3, Part C

author(s)
Jayalaxmi B Pawar, Surekha Sankangoudar, Venugopal CK, Uma Kulkarni and Rajeshwari N

abstract
The study was conducted in Kolar district of five talukas namely Malur, Kolar, Mulbagal, Srinivaspur and Bangarpet to assess the entrepreneurial behaviour of farm women involved in tomato farming. The respondents were purposively selected, a sample size of 300 tomato growers were considered for the study. The data was analysed using frequency, mean, percentage and behavioural index. The results showed that the entrepreneurial behaviour index like economic motivation was found to be as high as 78.52 followed by leadership ability 76.15, decision making ability 73.24, confidence level 71.82, risk orientation 71.36 and the least management orientation 69.91. The study indicated that 42.67 percent of the tomato growers were having high category of entrepreneurial behaviour. Therefore this means that NGOs and Government sector should take initiative in organising training programmes to self-help groups (SHGs) and FPOs which would go a long way in empowering farm women to take up value addition of tomato as a group entrepreneurial activity. This would help to minimise the post-harvest losses and would also develop professionalism in their traditional life skills. Thereby encouraging rural women to enrol in various programmes which help them to gain knowledge and skill in all aspects and can take active part in implementation as well as dissemination of knowledge.