Insights from video analysis: Best weed control practices in rice

Agriculture forms the backbone of the Indian economy, with rice being a staple food for a significant portion of the population. Despite its importance, India's rice productivity is hampered by various factors, notably weed infestations, which can lead to substantial yield losses. This study was conducted in Rupnagar, Punjab, to assess and enhance farmers' knowledge of weed management in rice cultivation through an educational video intervention. A total of 100 farmers from five randomly selected villages participated in the study, completing a questionnaire focused on weed control practices before and after viewing the video. The results demonstrated a significant increase in knowledge, with the mean percentage of correct responses rising from 50.81% before the intervention to 88.73% afterward, reflecting a percentage change of 74.63%. The findings highlight the effectiveness of multimedia educational resources in bridging knowledge gaps and enhancing agricultural practices among farmers. This study underscores the need for integrating similar educational interventions in agricultural training programs to promote sustainable farming practices.